SELF CARE

It’s Time to Marie Kondo Your Brain

Most of the information that clouds my brain can be put into two categories: don’t forget, and can’t forget. This past year, I’ve made a conscious decision to do away with both. The result? Liberation. Let me explain. For most of my 37 years, I kept track of things, not on to do lists, or in calendar entries, but in my brain. Floating among my 100 billion neurons, were thoughts like, “Buy birthday present. Make dentist appointment. Pay doctor bill. Plan date night. Call friend from college. Replace light bulb. Write newsletter. Pay IT vendor.” And on. And on. And...

Our Tribe

The One Who Saved Her Marriage (And Started A Self Love Movement)

The crying was relentless. And it kept getting louder. I pulled myself out of bed and shuffled myself downstairs, disoriented and angry. Why is she still crying? I found him in the kitchen. Calmly stirring the milk on the stove and tasting it with a spoon like he was Julia Child. Violet, then six months old, was in her vibrating chair on the floor, deeply offended and bawling her brains out. “Couldn’t you hold her while you were making the milk?” “Can’t you make the milk a little faster?” I wish I could say these were thoughts. They weren’t. They...

SELF CARE

Ask Yourself Vogue's 73 Questions

If you haven't watched Tracee Ellis Ross' 73 Questions, you're in for a treat. Every time we encounter Tracee, whether it's on her Instagram (follow her if you don't already) or on one of her shows (Girlfriend fanatics raise your hands), she instantly delights with her authenticity, vibrancy, humor and beauty. Our favorite part of her 73 questions? The end of course, where she says, Know Yourself, Be Yourself, Love Yourself (basically our mantras and self love pinky promise pledge).  If there was ever someone destined to be the Fred and Far spirit animal, it is without question Tracee Ellis...

NEWS

The Garnet Self Love Pinky Ring Is Here to Empower You

Just in time for our January babies, I’m excited to announce this month’s featured stone: Garnet! Garnet is the January birthstone, carries the perfect energy for starting the new year, and is a celebrity fave. The garnet gemstone, which is a rich mystical red, is known for its ability to battle negativity and create balance between the mind and emotions. By keeping away the negative and letting in the positive, the garnet stone helps bring energy, strength and direction. It also helps detox the body and promotes sexual energy. Historically it is a stone that has been used for healing, to strengthen, and to...

Our Tribe

The Girl Who Got Bored With Black & White

"My choose yourself moment began brewing four years ago. I set out on this journey starving for love and bared it all just to suppress my appetite. After undergoing lapband surgery for all reasons outside of myself I thought that fitting in would suffice. It took me four years, surviving sexual abuse, physical abuse, dead-end jobs, one-sided friendships and living in the throes of a debilitating eating disorder to choose a better tomorrow. It was one of many nights that I'd be leaning over the toilet vomiting that I remember beating my fists at the ground covered in vomit crying...

SELF CARE

A Self Love Playlist to Get You Through the Holidays and Ready for 2020

2019 was many things. A year of surrender, a year of vulnerability, a year of authenticity, and most of all, a year of self love. Now that we’re in full holiday swing and getting ready to say goodbye not only to 2019, but to the last decade as well, music is the best tool for reconnecting with and centering your true self. A year of surrender, a year of vulnerability, a year of authenticity, and most of all, a year of self love. While we love the holidays and the promise of a new year, it can bring up a...

NEWS

The Self Love Pinky Ring Birthstones Collection

While we love the original white sapphire Self Love Pinky Ring that started it all, it’s exciting to now offer the Self Love Pinky Ring birthstones collection so you can make your ring extra personal. Each stone is metaphysically charged with certain benefits and meanings, so make sure to read through them all to pick the birthstone and Self Love Pinky Ring that is just right for you.   January Birthstone: Garnet Self Love Pinky Ring Garnet, with its rich, mystical red,  is known to eliminate negative feelings and instill confidence and mental clarity. This gorgeous gem also promotes creative thinking and peace...

SELF LOVE

The Self-Partnered Ring: A Commitment to Loving Yourself

Emma Watson recently went viral for claiming her relationship status - without shame. “I’m very happy being single.” She went on to explain, “I call it being self-partnered.” This phrase not only has a great ring to it, it holds a lesson for all of us - regardless of our status. If you’re looking for a self love ring to symbolize your #selfpartnered status, The Self Love Pinky Ring has represented this concept since its launch in 2016. A few weeks later, actress Ryza Cenon followed suit - declaring herself self-partnered and putting a self-partnered ring on to signify her...

NEWS

The Fred and Far Choose Yourself Manifesto by Melody Godfred

Woman: Reclaim yourself. Wear a symbol of belonging To yourself. 🔻 Redeem yourself. Carve out a moment to delight. To discover. To be. 🔻 Remember yourself. You’re the catalyst. You’re the cause. You’re the one. 🔻 Engage yourself. In life. In love. In health. Revive yourself. Shed the weight of uncertainty. Of responsibility. Of pain. Of disappointment. Of pressure. Commit to something better. 🔻 Choose. Choose happiness. Choose love. Choose power. Choose fulfillment. Choose choice. Choose yourself. 🔻 Melody Godfred

Our Tribe

The One Who Won't Give Up

Four years ago, I was planning my wedding to a man I loved with every fiber of my being. We had been close for several years and now we were two years into being “officially” together. Our relationship was full of obstacles from the start – prior relationship baggage, work, living on opposite sides of the country - but somehow, we managed to work through it and were closer than ever.  I downloaded Pinterest with the sole purpose of finding wedding venues, saving photo opps I liked, dresses I loved and every time I heard the song “I Won’t Give Up”...

SELF CARE

A Gratitude Meditation for Thanksgiving

When I think about what I'm grateful for, the first place my heart and mind goes to is my tribe. My tribe at home, and my tribe at large, this precious community, the women of Fred and Far. I'm profoundly grateful for each and every one of you. Your stories. Your commitments. Your pasts. Your presents. Your futures - which we now get to witness and celebrate. Thank you for sharing yourselves so authentically, courageously, brilliantly, and abundantly, my self love sisterhood. And so on Thanksgiving, I offer you a Gratitude Meditation that will hopefully serve as a useful tool as...

NEWS

The True Value of Not Having Discount Codes or Sales

After four years of running an e-commerce business, let me share a secret with you: want to know the easiest way to get someone to join your mailing list, or purchase your product? Offer a discount code. And that seems like an innocuous enough thing to do. The customer gets what she wants (a lower price) and I get what I want: a customer. But the true cost is much greater: to me, and to you - my customers, my community. Let me explain. For the first three years, I ran this company without a concrete plan. All I knew is that...